Catalogue shooting in Oregon

on a 14 days road trip we where shooting different kinds of sports and streetwear in the American state

Rock’n Rolll
Did Bill Haley know? That he, a musician from North America and his band "The Comets" would change the music world on April 12, 1954 in a studio in New York? l
Rock’n Roll as the theme of the Maloja collection that we photographed in the US state of Oregon. ROCK – AS STRENGTH. It suits Maloja. It symbolizes outdoor, climbing and the mountains. ROLL – FOR MOVEMENT. Standing for easiness and of course for biking. Whether mountain bike, racing bike or freeride: all shapes have their own fascination. The main thing is that it rocks - and of course rolls.